Tuesday, April 26, 2016

H&M 's Grand Opening @ DLF Mall of India


In the world of fashion, there are some brands that take that world by storm. And, that's exactly what we experienced during the recent launch of H&M's first exclusive store in DLF Mall of India, Noida...

The brand celebrated the grand opening of it's 4000th store across 61 countries. The brand sure is leading and has some huge fan-following as over 500 fashion lovers queued up early in the morning to be the first to shop the latest collections and meet and greet the renowned bubbly actor Parineeti Chopra. And, if that wasn't enough, the first 10 fashionistas in line also received H&M gift cards worth INR 4000 from the vivacious celebrity. 

Pareeniti Chopra Checking out the Fresh Collection at the Newly Opened H&M,
DLF Mall of India, Noida

And, That's How the Store Looks Like...
The all new DLF Mall of India is one of the largest malls of the country, and has seen the best of names from the world of fashion, beauty and accessories opening their respective stores in this well-designed mall. The size of the new H&M store is a sheer example of how the mall values it's dear brands that rule the world of fashion. Perhaps, that's the reason why Ms Chopra looked so ecstatic at the launch. "The opening of H&M’s 4,000th store at DLF Mall of India was incredibly fun! I’ve always liked H&M’s exciting and affordable fashion- there is plenty of inspiration in store to create your personal style.” said Parineeti Chopra during the launch..

Janne Einola, Country Manager, H&M  was more than happy to have got such a wonderful space at this fantastic mall by DLF.Kick starting the launch day were DJ spin offs and exciting giveaways for those in queue. The energy took to another level when fashion lovers spotted Parineeti Chopra joining in the celebrations. Having queued up almost a day prior to the launch, the first 10 customers in line received an H&M gift card worthINR 4000 each from the actor, while the next 200 fashionistas in line received a limited edition H&M goodie bag and a gift card valued at INR500. 


Fact File 
Spread over 37,000 sq. ft, the new location has 4 floors, with each floor dedicated to apparel and accessories for ladies, men, teenagers and children respectively. The flagship will also feature sections for lingerie, H&M Sport, H&M Mama for expecting mothers and a plus size collection, H&M+

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